Displaying items by tag: branding

UK: CRH-subsidiary Tarmac has launched the new CEVO umbrella brand for its reduced-CO₂ concrete range. A colour-coded labelling system of strength and sustainability ratings also accompanies the new brand. The CEVO range will be the UK’s first to align entirely with the Institution of Civil Engineers (ICE)’s Low Carbon Concrete Routemap. Tarmac has also released a new carbon calculator, benchmarked against the Green Construction Board standard and calculated in accordance with PAS 2050 lifecycle assessment methodology. This includes a major update to the new BS8500 British concrete standard, which allows up to 20% limestone filler in concrete. The company has also developed an alkali-activated material (AACM) system in line with the new standard.

Tarmac’s head of readymix concrete performance Andrew Campling said "We've listened to our customers and made the process of accessing transparent data and procuring lower carbon concrete as simple as possible. Through the benchmarking, the options to deliver carbon savings are even easier to understand and measure - it is designed to be specification made simple."

India: Nuvoco has announced the launch of its InstaMix Superior Column Concrete. The product’s formulation gives it workability for up to four hours, and a strength of 6MPa within 12 - 16 hours, enabling early de-shuttering of cast columns. Nuvoco will supply the concrete in 35kg bags.

Nuvoco's ready-mix concrete and modern building materials head, Prashant Jha, said "Quality and customer experience are at centre stage for our business operations. InstaMix Superior Column Concrete belongs to the renowned InstaMix brand, known for delivering exceptional performance and quality, making it the preferred choice of customers.”

India: Nuvoco Vistas has commissioned its new Vizag ready-mixed concrete batching plant in Andhra Pradesh. The facility will produce the company's Concreto and Artiste general purpose and decorative ready-mix concretes, as well as its InstaMix bagged ready-mix concrete. The cement company says that the new concrete plant is 'strategically located' to contribute to the transformation of the region into a hub for smart cities and industry. Projects Today news has reported that the Vizag batching plant is the second opened by the company, after another in Coimbatore, Tamil Nadu.

Austria: Lafarge Austria and Perlmooser Beton will operate under the new name Holcim Austria from May 2023. Both companies have been part of Holcim Group since 2015. The rebranding exercise follows the renaming of LafargeHolcim as Holcim that took place in mid-2021.

Lafarge Austria operates two cement plants, at Mannersdorf and Retznei respectively, with a total production capacity of 1.6Mt/yr. Its headquarters is in Vienna. The company employs around 250 people.